The Movable Buffet: Dispatches from Las Vegas by Richard Abowitz

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Hooters Opening

08:14 AM PT, Jan 31 2006
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In two days Hooters Casino is opening on the Strip (across from the MGM at Tropicana), and the details are being released. On the morning of February 2, at Las Vegas City Hall, Oscar Goodman will give a key to the city to the Hooters Calendar Girls and welcome the casino (while no one points out that Hooters Casino is outside the city limits). That night is the "orange carpet" opening featuring Brook Burke who the next day will participate in a celebrity blackjack tournament also including Gene Simmons. It may seem a bit underwhelming for a casino opening but the timing in this case is more important than the details of the celebration. This is Super Bowl weekend and all Hooters really needs to do is throw open the door in time to guarantee the place will be packed.
(photo by Ethan Miller/Getty)
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The opening of Hooters in Las Vegas appears to be an Orange Sensation.

It's all about power of persuasion and eye for detail, to be successfull!!! Think it over......

Proves that you don't have to have a brand new
5 billion dollar resort to gain attention in
a crowded marketplace. A good theme, atmosphere,
babes, and wings can do well in a market chalk
full of over the top glitzy, foi Euro-trash
designs. There may be hope still for the old
non mega resort hotel casinos.

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